Below is the document that will explain in detail about unspecified. Attend local and virtual eventsAgain, as mentioned before. check the metrics which you are using, as if you are seeing any variable with Visits/unique visitors metrics then the 1st line item would be 'Unspecified'. I have tested the Adobe Analytics calls with the available debuggers for both DTM and AA all looks clean and correct. The following methods are ways to exclude data in Analytics reporting after Adobe data collection servers receive image requests. When we drill down the analytics, under Unspecified there are transaction ID captured and we checked the payment gateway, the ID is mapped to visa/master etc. We have a adobe commerce website implemented with adobe experience platform connector extension and adobe launch. Tracking is working fine so I'm wondering from where it does come from a timing problem ? I've attached the screenshot here. Create the logic "Does not contain" followed with the value that you want to exclude (None, Unspecified, Other, or Unknown). All works fine, but i get "Unspecified" value for this varaible's report along with my actual string values sent to. 25 to App Measurement JS 2. Adobe Analytics Unspecified Values Ask Question Asked 8 years, 2 months ago Modified 7 years, 11 months ago Viewed 2k times 2 We have a simple DTM. Learn. Click the Components icon on the left and drag the desired dimensions and metrics onto the visualization to populate it with data. If you are setting it in Launch, pulling directly from the query strings and sending that value then you shouldn't have any issues. In fact, I think it is the main advantage Adobe Analytics has over Google Analytics. Marketing Channel Processing Rule : Paid Search Detection : However, still we see the unspecified which is not our. Go to Admin -> Classification Rule Builder. I will suggest you to please use Instances metric. Generally, this breakdown means that the variable was not defined or otherwise unavailable. I'm more of an end user as we have a separate team that develop analytics dashboards etc. LearnTarget lets you easily test everything through every channel every time. CoursesSign In. I'm a new business user of Adobe Analytics and just getting to grips with the platform. 1K. Filter for visits where more than 5 pages were viewed, or hits where multiple products were purchased within a single order, etc. ways how users logged in to the app - shows following: 1. So, please let me know what can be the reasons. So create a classifications file that has all of. Create the logic "Does not contain" followed with the value that you want to exclude (None, Unspecified, Other, or Unknown). Click Search. It depends which metric you are using in an evar report. Adobe Analytics tracks IP addresses, and these are available within the Data Warehouse. You can also access documentation for product and user administration, implementation, and all the features. So I was wondering if importing a classification data file with a rule to set all those unspecified to a generic label might work? I don't think I can use the ~none~ key or is that incorrect. So it doesn't seem v11 fired (or has data) in every. The ‘Referrer’ dimension reports which URLs visitors were on when clicking through to reach your site. I would do the following: 1) get on page and inspect the server calls if the evar is set in each call. Has anyone else experienced a sudden increase in ::unspecified:: values in Report Builder? I recreated the Report Builder file in both Ad Hoc and Analysis Workspace and didn't have the same issue. The number of custom dimensions that your company has access to is tied to your Adobe Analytics SKU, but most companies have close to 300 custom dimensions per report suite. Open Adobe Analytics and click the Workspace tab. For the most part, when I work with a breakdown, I would check to include "unspecified" data. If you apply 'eVar Instances' metric to your report, you will not get 'Unspecified' in the breakdown report. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target. But I am seeing an issue with this eVar5. Ther. Courses Tutorials Events Instructor-led training Browse content library View all learning options1. It's okay to ignore/exclude the unspecified value. Hi Akhil, I do have a similar question. We have just upgraded our adobe analytics code from H. So am a little confused now, are we saying that "unspecified" search keywords is due largely to Google's privacy policy for natural search. Here are some links that will be helpful: Classifications Importer (Upload) Import File. See Create a solution design document in the Implement user guide. Click Search. After bot rules are defined, all incoming traffic is compared against the defined rules. Events. However, if you are trying to check how many times that evar fired. And the value of eVar5 is hard-coded. Assuming that eVar12 corresponds to your "Marketing Cloud Visitor ID" dimension, then you can set your eVar12's value to "D. To create a geo location report: Click the Visualizations icon on the left, and drag the Map visualization onto the workspace above the empty freeform table. We were able to discover them by breaking down the Unspecified. I feel the key is on the highlighted part and wondering if it refers to the upper-level (first) variable. Does that mean we won't see any data for that specific evar - 455255. I got it. The classification in the key column is used to match to the values in the subsequent columns and the key holds the value that exists in the parent Adobe variable. . andresdao. Activity Map generates heat maps and overlay. Read real-world use cases of Experience Cloud products written by your peersWorkspace totals. It depends which metric you are using in an evar report. I have tested the Adobe Analytics calls with the available debuggers for both DTM and AA all looks clean and correct. Go to Admin -> Classification Importer -> Browser. Document Cloud release notes. Adobe Analytics gives the 'Unspecified' value for the variable which is not defined and that particulat varibale don't have any value in an Image request. Unspecified- Remainder of site traffic which is not affiliated with any search engine. At report suite level all eVars are set to expire after visit. Learn. Exclude by IP: Adobe Analytics provides basic functionality to exclude data for IP addresses or ranges in a report suite. When we drill down the analytics, under Unspecified there are transaction ID captured and we checked the payment gateway, the ID is mapped to visa/master etc. I am so confused why it is unspecified? Any help is appreciated. 50 However, when I. This generally impacts eVars, this represents "no value". You may see “unspecified” in the cases below. Adobe Analytics; Issue/Symptoms. uncheck the "Show unspecified" checkbox - Yes we are aware of this and use often but the requirement is to completely avoid it from implementation itself. And "unavailable" search keywords is due largely to Google again as per below: When Google announced their policy update to strip search keywords, it w. It is also frequently referred to as “None”. First table is after removing "unspecified" and second table without removing unspecified but just by day wise. The behavior flow report can be recreated using the Flow visualization. Wow! Hats off to you! No one has ever explained things to me quite like you did. Removing bot traffic can provide a more accurate measurement of user activity on your website. -Hyder. Check for the reference key value to see if the rule qualifies the test as per the classification. So person entered the site and you tracked "Campaign = X". Below is the document that will explain in detail about unspecified. Adobe Analytics. To understand much on the None, Unspecified, other, kindly go through the link None, Unspecified, Unknown, and Other in reporting. You may see “unspecified” in the cases below. Q6. It depends which metric you are using in an evar report. I would do the following: 1) get on page and inspect the server calls if the evar is set in each call. The Experience Cloud ID (ECID) is mapped to other customer IDs that do not have a valid customer attribute value. See Exclude by IP in the Admin user guide. e. Will work with any metric as well. Use the debugger on your site and watch for multiple image requests to catch duplicates. e. Meet our community of customer advocates. Below is the document that will explain in detail about unspecified. “Unspecified” is a fairly common line item in reports. products is defined. Click OK. 2. Courses Tutorials TutorialsRead real-world use cases of Experience Cloud products written by your peersCreated for: User. DiegoRa1. Page Scroll Depth. Hopefully, that will resolve this issue. We have implemented/added both the . 1. Hello, I have noticed when I am creating reports, a lot of metrics or dimensions come through as "unspecified". While running page report(OOB) report with metric Occurrences , it is expected to get Unspecified line item because of s. 0 when I first discovered the issue, but am still experiencing the same issue after updating toSign In. It depends which metric you are using in an evar report. The only option is through filtering of the report [does not contain=none]. Are the "Unspecified" instances related to a specific Device, Browser, Page, etc. Data warehouse reports are emailed or sent to a cloud storage provider, and may take up to 72 hours to process. Adobe Analytics. When we drill down the analytics, under Unspecified there are transaction ID captured and we checked the payment gateway, the ID is mapped to visa/master etc. check the metrics which you are using, as if you are seeing any variable with Visits/unique visitors metrics then the 1st line item would be 'Unspecified'. Hello, When looking at top paid search keywords, I'm seeing a lot of unspecified keywords. Unlike Leo, I don't tell people not to use Occurrences, however, I do st. If you don't want to see this, you can hide it. Documentation Customer Journey Analytics Customer Journey Analytics Include or exclude metric values in Data Views Include or exclude metric values in Data Views In this video, learn how to create and configure new metrics that are subsets of other metrics, as well as the use cases that can make this a very powerful analysis tool in Data Views. Click Select existing report suites and variables and ensure the report suite and variable is chosen. Alright, thank you for the solution. If you suspect a campaign is improperly tagged, I'd recommend pretending to be a visitor, click through the campaign, and check the debugger to make sure the campaign variable is triggered on the following page. Since eVars are traditionally used with custom expiry values (visit, one month, until event X is triggered, etc), items with no value set are assigned "Unspecified" within reporting. If you're using a custom evar instead of the default dimension, then whatever processing rule/evar you're using to capture the information might not be doing so accurately. . None, Unspecified, Unknown, and Other in reporting Various reports in the Adobe Marketing Cloud can show None, Unspecified, Other, or Unknown, depending on the specific report viewed. xdm. Courses Tutorials Tutorials11/15/22 3:33:14 PM. 2. It is Unspecified in Reports, and None in Workspace. Assuming that eVar12 corresponds to your "Marketing Cloud Visitor ID" dimension, then you can set your eVar12's value to "D=mid". Oh! This is pretty explanatory as to why I would want the value to be set only on the first hit . Create a search filter. and unspecified. Documentation. However, request to please . Drag the edges of the visualization to resize it, and drag the title of the visualization to move it. If I check the Customer Attribute I have no - 411932Hi all, I created a classification rule for several suites in my account. Ok, then what you're experiencing is correct: when the "CID" parameter is absent, then indeed, you should expect "Unspecified" to be reported because there is n. Hi Team, I have created conversion variable evar5, which identifies the user type like general customers, corporate, employee and other. But tracking internal vs. . In the production environment, everything looks ship shape and ready to go. Mark as New; Follow; Mute; Subscribe to RSS Feed; Permalink; Print; Report; We have an eVar that takes the pageURL on each hit. In the AA hits, the ECID value is tracked with the "mid" parameter. Keep in mind that many visits to your site won't necessarily have tracking codes. products string at the same time, but at the Payments, you're setting eVarY with a blank string. 8, 2020. Usually, a report suite is one website, but it can be a global segment where you have combined several sites' numbers to get totals. Attend local and virtual events Hi, We have implemented the Payment method using Adobe launch and it's capturing the payment methods like visa, master. Best case is to set "evarX=D=mid" to let analytics backend put the mid in the appropriate evar. Adobe Analytics provides administrators with the ability to define rules to help differentiate paid search from natural search. This issue can occur if you don't provide a. It is not advisable to attempt to remove "Unspecified" from hierarchy reports. Viewing the level-three hierarchy report in marketing reports & analytics shows "unspecified" to account for the page with only two levels. Hi, We have adobe analytics linked to our email channel. This is working as designed. On the other hand, if you mean that you simply don't want to see it in your report, i. . So onto my question: What is a reasonable % of visits to have 'Unspecified' as a traffic source? This topic covers some common issues that have been encountered when using Adobe Analytics as the reporting source for Adobe Target (A4T). Duplicate data source files uploaded: If your organization uses Data sources, a user in your organization can upload the same file twice to Adobe Analytics. Create a segment with the definition Search Keywords - does not equal - Unspecified and apply it to the report. g. It is Unspecified in Reports, and None in Workspace. If you view. ok. It's almost as though you are setting v11 on page views, but not on actions (but without knowing your tracking this is a guess). By default, eVars persist beyond the hit they are set on. Dimension items are colored yellow. Timestamped data requires additional time due to different servers this. g. See Dimension Overview for more information. I can filter out the unspecified in the table format (and the grand total adjusts) BUT. trackingCode. And actually, I'd say that this is the easiest solution of all. The other option is your Paid Search Detection. In the Library Management section of the Adobe Analytics tool, change. Click Create project and select the Blank Mobile Scorecard project template. It is also frequently referred to as “None”. In Freeform tables, a total row appears at each breakdown level and can show two totals: Grand Total (gray ‘out of’ number) - this total represents all hits that have been collected, sometimes referred to as ‘report suite total’. But in analysis workspace, for visits metric unspecified is coming around 2K. Click Search. when you have attribution, it's set on initial then carried forward on subsequent hits. None, Unspecified, Unknown, and Other in reporting. This is working as designed. Developer Cloud Extensibility Experience Manager Sites & More. @natmcd99 since it is showing only 'Unspecified' so it seems like the value is not being passed in the hits matching the segment criteria. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageIt could be because of the Non-browser hits when viewing Technology reports: Adobe Analytics is heavily dependent on Javascript functions to retrieve Visitor Profile information. Such information can be used by Site to illuminate the true structure. external traffic, utilizing Data Warehouse exports is manual, time-consuming, and clunky. The classification in the key column is used to match to the values in the subsequent columns and the key holds the value that exists in the parent Adobe variable. We've actually run into "Unspecified" for OS, and after doing some breakdowns, we found that they mostly fall in two buckets: Feature phones - some really old phones are able to access our websites and they generate no metadata for OS. . Currently, there is no variables declared under this extension set up. User. . I'm. Campaign Classic v7 & Campaign v8. Courses Tutorials Certification Events Instructor-led training View all learning optionsSign In. Glad to help, I wish I had a better answer / solution for you. Data elements are the building blocks for rules. You may want to check who in your team is classifying the rest of the product names. Unspecified values in an evar report is an expected behavior because of its persistence. . The two URL eVars both expire after page view. Developer Cloud Extensibility. “Unspecified” is a fairly common line item in reports. Customer Attributes show as unspecified in Adobe Analytics. Like. Unspecified values in an evar report is an expected behavior because of its persistence. This will be "unspecified" in the reporting. Data elements are the building blocks for rules. Level 2 04-10-2023 16:25 PDT. Hi , Keep in mind that many visits to your site won't necessarily have tracking codes. Unknown browser sources where JavaScript is not available contributes to this line item (for example, an executable program or a user-created browser). 7K. Days Since Last Use is exclusive to mobile apps, so if you are looking at your entire suite (and haven't segmented out just mobile app, your web data will all show as Unspecified) If you are trying to look at web and mobile app together, you might be more interested in Days Since Last Visit which is recorded on both web and mobile apps. I have enabled one eVar5 as merchandising eVar with product syntax. See Adobe Experience Cloud privacy for more information. I requested that our app developers implement the products variable according to specifications. Hi, Adobe Analytics begginer here. What is Adobe Analytics?. Below is the document that will explain in detail about unspecified. In addition, since bots are morphing quickly, Adobe offers several other powerful features that, when combined properly and on a regular basis, can help drive the removal of these enemies of data quality. If I open up a site (directly, or come through an organic search or bookmark, I will not have an tracking params, and therefore no tracking code. Results: Unspecified page has 39. This dimension is useful to understand which specific URLs drive the most traffic to your site. Occurrences | Adobe Analytics. Q6. Created for: Beginner. An event fires without a conversion variable: For example, a user comes to your site and makes a purchase without any eVar1 value. If all your traffic is "unspecified" and you know some contained tracking codes, check to see if there is a redirect occurring. Indeed, this sounds more logical and expected. If you've got a processing rule or classification, then whatever it's acting on. Dear , Often the main culprit would be the 'cookie domain'. When we drill down the analytics, under Unspecified there are transaction ID captured and we checked the payment gateway, the ID is mapped to visa/master etc. An internal document maintained by an organization that outlines how custom variables are used, and the logic used to populate them. Questions. After upgrading the code almost 30% of our campaign are not being tracked so resulting in "Unspecified" in Campaigns Report. Courses Tutorials Events Instructor-led training View all learning options. Subsequent pages that don't have the tracking code in the URL would not be expected to set xdm. LearnOk, you probably won't have either of those on the LifeCycle. E. when several pages later the user converted, the campaign would no longer be in t. I have assigned eVar26 to capture the payment method. Its primary purpose is to segment conversion success metrics in custom marketing reports. 30-05-2023 06:14 PDT. It is defined in all the rules where s. Any traffic that does not contain a tracking code will show up as "unspecified" if you are using metrics like visits. We do have mobile apps in the report suite with lifecycle metrics, but there are unspecified URL page view from desktop browsers as well. IPs and domains used by Adobe Analytics. New users of Adobe Analytics are often confused when they see None or Unspecified listed in the results of their analyses, especially with custom dimensions. trackingCode would normally be set on the first page, since that page has your campaign tracking code, usually in the page's URL. Without segment: With Segment: Views. Additional functionality will. Hi Team, I have created conversion variable evar5, which identifies the user type like general customers, corporate, employee and other. AI is critical to modern optimization. If all articles have article title metadata, the issue is the result of Ad Views being included in the Content View reports. referrer variable with one of those values. Hi @Luca_Lattarini, You can try using Custom Link Instances metrics & in case that doesn't help then I will suggest you to use a custom event & fire that event whenever a custom link is clicked. This will be "unspecified" in the rep. . You "remove" it completely by ensuring that each and every hit has a value for that dimension, whether set in the beacon or persisted from previous beacons. When using a prop or evar which is not present in every page (e. Exclude by IP: Adobe Analytics provides basic functionality to exclude data for IP addresses or ranges in a report suite. I have enabled one eVar5 as merchandising eVar with product syntax. Search Engines – Paid is based on the ‘Paid Search Detection Rules’ in Adobe Analytics. Click the link to learn more and apply. When using eVar1 Page Name as dimension with. Admin. Given your 3 items, you have a limited set of combinations of "yes" and "no". If Unspecified is included, the time spent is much lower! The worst part: If you trend time spent metrics for props, you can't exclude Unspecified at all, so you are stuck with the much to low values. From the Tools menu, select Analytics dashboards. A page view should be incurred first every time a page is loaded. Courses Tutorials Certification Events Instructor-led training View all learning optionsMarketing Channel Detail would be the same attribution as Marketing Channel. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageYou "remove" it completely by ensuring that each and every hit has a value for that dimension, whether set in the beacon or persisted from previous beacons. hide it, then in your Freeform table, click the filter icon for your dimension, and uncheck the "Show unspecified" checkbox. it won't be as accurate. . Join us for a webinar on April 27th at 11 AM ET with Adobe Analytics Champion Matthew Coen. Unspecified values in an evar report is an expected behavior because of its persistence. Events. It is also frequently referred to as “None”. For more information, please visit the documentation. I'm having an issue with importing data into power bi, I've got an evar that has some visits down as unspecified. Adobe wants to enable your organization so that you can comply with applicable laws and regulations. Unspecified values only appears when visits and unique visitors metrics are used. Adobe Analytics has a history in this space of being an innovator and adapting to the space as it has dramatically changed over the years. I tried breaking it down by Page, but it shows 0 records and when I am breaking the Page. . And the value of eVar5 is hard-coded. Understand the types of traffic variables and how they are used in Adobe Analytics, including traffic, content, and flow analysis. if I am reading that correctly, then Workspaces definitely don't work like that! - 586793So, I'm facing two problems when I see the reports in Adobe Analytics. Option # 1 (highly manual and not. . Adobe Analytics gives the 'Unspecified' value for the variable which is not defined and that particulat varibale don't have any value in an Image request. . but if you are relying on extracting it from other tracking parameters than you could have issues. I've made the changes on my end but I'm still getting unspecified values in my AA dashboard. Uncheck "Include unspecified (none)" You should understand your site and tagging better than I do, so you should be able to determine if there is a tagging issue ( IF you believe this dimension should be set everywhere). 7/7/20 10:28:05 PM. -- seeing "unspecified" in report , even with metric as instances of eVar5. This is a consistent logic on how evar persistency across all Adobe Analytics products, no matter the sunsetting Reports and Analytics, or the current standard of Analysis Workspace, and even if you are using Data Warehouse to export. Click OK. . Oct. This dimension item means that there was no referrer value, such as if the visitor manually typed the browser address into the address bar, or clicked a bookmark. Majority of the Visits with "Unsepcified" value, however 2. Problem 1: Data Flatline You’ve been planning a new site launch for months. Adobe Analytics "Unspecified" in breakdown of Marketing Channels by Tracking Code. The 'Unspecified' line item can appear in the reports when you trying to break down Prop with the Tracking Code dimension because there can instances or visits where the value of Prop was set but not Tracking Code was available in that hit or a Visit. Sign In. What "traffic source" are you referring to? I guess you're coming from Google Analytics. I have implemented the custom tracking through DTM but in Adobe Analytics 80% data is Unspecified while checking in debugging mode it's showing the accurate data is being passed to the AA. In the AA hits, the ECID value is tracked with the "mid" parameter. Filter for visits where more than 5 pages were viewed, or hits where multiple products were purchased within a single order, etc. Questions. 20-05-2023 22:15 PDT. What could - 596070Thanks Jennifer! Will definitely look into the different expiration timelines for each element, I have a hunch this is a big part of issue from what I´ve read. but if you are setting with / using Tracking Code, you are likely picking up an attributed value. Defining expiration and allocation dimensions in Adobe Analytics Adobe provides administrators with several options for customizing the definition of these. Am I missing something els. Tracking is also working fine so I'm - 630906. Contact Adobe Customer Care if you would like more information on. In those cases, since there is no tracking code parameter in their landing page URLs, then there will not be any campaign tracking code tra. If you use a non-Adobe tag management solution, you must treat AppMeasurement updates as if you were using no tag management solution. Customer Attributes show as unspecified in Adobe Analytics. Create the logic "Does not contain" followed with the value that you want to exclude (None, Unspecified, Other, or Unknown). Experience Cloud Advocates. Assuming that you're using AEP Tags as your tag manager and are also using the Adobe Analytics extension there, then in the extension's configuration, under its Global Variables > Additional Settings section, ensure that the "Campaign" field has been set with "Query Parameter" and the value "CID". Adobe Analytics Activity Map is a feature within Adobe Analytics that provides a visual representation of user engagement on web pages and mobile apps. Code level, developer has said it's set at every hit but still we find unspecified but still will verify again. You can also do it by going to Admin > Classification Importer > Import File. Resolution. On the other hand, if you mean that you simply don't want to see it in your report, i. Hi Arun, The 'Opt-in' function is disabled. It is also frequently referred to as “None”. (product syntax specifically since the eVar would then need to be passed inside the s. Correct answer by. Unspecified will appear for these scenarios: “Unspecified” is a fairly common line item in reports. Traffic that matches any of these rules is not. 6k to over 7k. At least that´s correct in my setup XD!If I look at a report for a particular eVar I see the number of unique visitors totaled as “unspecified” for the eVar as it is not specified on launch, along with the list of values for the eVar recorded during each user unique visit. Learn. Experience LeagueI would hope this still works. Some firewall configurations block IP addresses originating from Adobe’s data collection servers or servers responsible for accessing data. Welcome to the Adobe Analytics documentation home page. For the Ad View event, a property is. . See moreSolution 1: Enter Title meta data for each article. This dimension is useful to help determine what the most popular countries visitors originate from when visiting your site. Hi, if I understood you properly, then I shouldn't be getting UserId as Unspecified in recent dates right? For e. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageHi Katrina, You can exclude this using a segment. For more information, follow the link. In this case we are breaking events (Revenue and Order) In the Campaign report, the “Unspecified” data is a an addition of the other revenue data to arrive at the site’s entire revenue in the bottom. kwamea57535592. Appending tracking code query strings are common in. if you are looking at "today's data" everything that has been collected since the last classification process will be unspecified until the. If you use. Any ideas how to move forward with report builder and exclude these orders? Solved! Go to Solution. Hi, You can see unspecified in an evar report. So the evar just has the screen names and userId. Your explanation was exceptional, and I truly appreciate your effort and clarity.